http://www.ginzola.com Ginzola.com SEO and Web Design based in Exeter, Devon, UK. Feed for news and Blog articles. en-gb Copyright 2008 Ginzola.com http://www.ginzola.com/images/logo.png http://www.ginzola.com http://ginzola.com/index.php/page/09th%20July%202008%2003:32PM Wed, 09 Jul 2008 09:00:00 GMT Ginzola Update Ginzola shopping cart today receives a shot in the arm for those businesses looking to trade overseas. With the Euro being so strong, it's an ideal time to start selling to our European neighbours. The Ginzola cart today is launched with exciting new features, making it even easier to sell and buy abroad. PayPal Although commissions are higher than other clearing systems, PayPal is universally acc http://ginzola.com/index.php/page/09th%20July%202008%2003:32PM http://ginzola.com/index.php/page/13th%20May%202008%2011:04AM Mon, 07 Jul 2008 09:00:00 GMT Ginzola Update Hamilton Web learner begins trials This week, the much awaited and developed Hamilton Web learner will begin trials across the UK. The system is designed to act as a classroom web design tutor for primary schools in England. The system has been developed as an extension of the Ginzola CMS system in partnership with Hamilton Trusthttp://www.hamilton-trust.org.uk . http://ginzola.com/index.php/page/13th%20May%202008%2011:04AM http://ginzola.com/index.php/page/30th%20April%202008%2007:51PM Mon, 19 May 2008 09:00:00 GMT Ginzola Update Ginzola Cart gets new features The already applauded Ginzola cart gets new features released today making trade overseas a breeze! The shop is now able to charge varying levels of sales tax in different regions, and also to charge different prices for products to different territories. The Ginzola shop is deceptively simple. The user is simply faced with a 'pick where I'm from' list, and the cart http://ginzola.com/index.php/page/30th%20April%202008%2007:51PM http://ginzola.com/index.php/page/GinSearch Mon, 05 May 2008 09:00:00 GMT Ginzola Update On site Searching It's a fact that customers need to find what they are looking for quickly on your site to maximise the chance of conversion to a sale. Searching is a massive benefit to sites allowing just that, as well as allowing repeat visitors to find their considered purchase again. GinCMS offers a bolt on seach for all pages. Gincart has a database of products that integrates with this sear http://ginzola.com/index.php/page/GinSearch http://ginzola.com/index.php/page/Backup%20tools Sun, 04 May 2008 09:00:00 GMT Ginzola Update Backing up valuable dataThe Apple solution Part of Apple's latest operating system (OSX Leopard) is a new feature that gets shouted about with great gusto: time machine. Time machine is offered as the ultimate answer to backing up; an operating system integrated backup solution that offers 'invisible' backup. Does it work? I put Time machine to the ultimate test! Time machine keeps regular increme http://ginzola.com/index.php/page/Backup%20tools http://ginzola.com/index.php/page/Ginzola%20CMS Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update Ginzola CMS Ginzola content management system (GinCMS) is a simple and effective web site management program designed to allow business owners with little or no IT experience to manage the contents of their own web site. Ginzola CMS is designed with the users and search engines in mind to make the best use of all information entered. The best part, it's free! All web sites completed by Ginzola are http://ginzola.com/index.php/page/Ginzola%20CMS http://ginzola.com/index.php/page/Gincart Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update Ginzola Cart (Gincart) Ginzola Cart was born from the need to sell things online SIMPLY. With the new breed of checkout solutions and ultra low cost credit card processing, Gincart was produced to meet the demand for a simple, user focused shopping solution. Ginzola Cart (Gincart) simply sits in the side bar or a web site (it can be formatted to any precise requirements) and allows users to browse http://ginzola.com/index.php/page/Gincart http://ginzola.com/index.php/page/OSCommerce Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update OSCommerce For businesses that require a more in-depth e-commerce solution, Ginzola offers OS-Commerce. OS-Commerce is a community developed system under GNU public license that offers some incredibly powerful features. From a database system that covers all manner of product management and delivery options, to any number of payment solutions. OSCommerce is a truly heavyweight solution that is fre http://ginzola.com/index.php/page/OSCommerce http://ginzola.com/index.php/page/Products Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update Ginzola ProductsGINSHOW_PRODUCTS http://ginzola.com/index.php/page/Products http://ginzola.com/index.php/page/Site%20Map Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update Ginzola.com is an example of a purely database driven web site. Advantages of this sort of technology mean facilities such as site maps or searching are relatively easy to implement. These are the pages currently published within Ginzola.com. GINSHOW_SITEMAP http://ginzola.com/index.php/page/Site%20Map http://ginzola.com/index.php/page/RSS%20Feed Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update RSS Feeds If your business has constant developments, then an RSS feed can dramatically increase the number of visitors to your site. RSS has become a standard for broadcasting news and updates that allows people with browsers and mail programs to be notified instantly when your web site changes. Ginzola offer an RSS coding service that allows you to attach a data source (such as latest news) to a http://ginzola.com/index.php/page/RSS%20Feed http://ginzola.com/index.php/page/Services Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update Ginzola Services GINSHOW_SERVICES http://ginzola.com/index.php/page/Services http://ginzola.com/index.php/page/Ginzola%20Blogs Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update Ginzola Blogs As client work is completed and technical challenges are overcome a number of issues are raised that make excellent blog material. If you are technically inclined or simply interested in the topics below, please read on through these jorneys. Please feel free to contribute too. I hope you find something useful... GINSHOW_BLOGLIST http://ginzola.com/index.php/page/Ginzola%20Blogs http://ginzola.com/index.php/page/Ginzola%20News Mon, 14 Apr 2008 09:00:00 GMT Ginzola Update Ginzola News GINSHOW_NEWS http://ginzola.com/index.php/page/Ginzola%20News http://ginzola.com/index.php/page/Web%20Design%20Services Sun, 13 Apr 2008 09:00:00 GMT Ginzola Update Web Design Services Ask anybody these days what they do when they are thinking of buying a good or service of any value. The answer is that at some point they will look online for more information, to get a better deal, or just to feel more comfortable about their purchase. To be successful, any web design must be good in so many departments. Ginzola offer a customised web design service that cove http://ginzola.com/index.php/page/Web%20Design%20Services http://ginzola.com/index.php/page/Web%20SEO%20Services Sun, 13 Apr 2008 09:00:00 GMT Ginzola Update EIC Group have used ginzola to optimise their site for search engines. Search Engine Optimisation (SEO) Search engines (like Google, Yahoo etc) all use engines that read (spider) sites to obtain information to search against. The Web has evolved through many 'phases' of both use and searching that has presented the search engine optimisers plenty of work to do. In business, One gets used to the 'a http://ginzola.com/index.php/page/Web%20SEO%20Services http://ginzola.com/index.php/page/Online%20Marketing Sun, 13 Apr 2008 09:00:00 GMT Ginzola Update Google Analytics sets the standard for analysing site traffic. Online Marketing A good web site that is well engineered will be represented well in the search engines. The next step is to use paid advertising to increase exposure, visits, profile and success. There are a number of ways to achieve quality paid advertising, but as with many things, there are equally as many pitfalls. Ginzola is able http://ginzola.com/index.php/page/Online%20Marketing http://ginzola.com/index.php/page/Other%20Services Sun, 13 Apr 2008 09:00:00 GMT Ginzola Update Other Services Website review The foundation for doing any work on a web site will be a review of the site, it's performance, visitors and technical validity. Ginzola can offer an expert and reasonably priced review of great value. Change management You may have an existing web developer but want changes made to bring your site into line with modern legislation, or simply to get better SEO. A web http://ginzola.com/index.php/page/Other%20Services http://ginzola.com/index.php/page/Regional%20Support Sun, 13 Apr 2008 09:00:00 GMT Ginzola Update EIC Group are a major business located in Exeter, Devon. Local Service to Exeter, Devon Ginzola supports web presences for businesses based in London and the East, but can offer a personal service to to the South West of England. If your busines is located in Exeter, Torquay, Newton Abbot, Plymouth, Barnstaple, Bristol, Taunton or elsewhere in Devon, Cornwall or Somerset, please get in touch for a http://ginzola.com/index.php/page/Regional%20Support http://ginzola.com/index.php/page/About%20Ginzola Sun, 13 Apr 2008 09:00:00 GMT Ginzola Update Take two measures of quality web design, one measure of SEO and add good dash of business know how. Add experience and optionally, integration to your mix. Then simply enjoy! About Ginzola Started in 2007, with 10 years of Business IT experience, Daniel Fletcher left a career of Business Analysis and consultancy to form Ginzola, an organisation of freelancers to provide expert services for succeed http://ginzola.com/index.php/page/About%20Ginzola http://ginzola.com/index.php/page/Contact%20Ginzola Sun, 13 Apr 2008 09:00:00 GMT Ginzola Update Contact ginzola Ginzola is the trading name for Daniel Fletcher's web and SEO consultancy business. Please feel free to email me or pick up the phone to speak to me directly to discuss your requirements.email email: info@ginzola.com Phone Contact Daniel Fletcher directly: Mobile: 07803 737179 SkypeIn / Voicemail Tel: 0208 123 2401Post ginzola.com 36 Chamberlain Road Exeter EX2 8EW Other designers http://ginzola.com/index.php/page/Contact%20Ginzola http://ginzola.com/index.php/page/Mac%20vs%20PC Sat, 12 Apr 2008 09:00:00 GMT Ginzola Update Golden rule... never make predictions (but here I do) Please note: This is not a 'mac is better than PC' article, or vice versa, but a comparison of the two for everyday use and application based on my personal experiences as an IT professional! My introduction to Mac... About Christmas time (07) I was involved in a project that involved a large amount of work in the Adobe creative suite. The vers http://ginzola.com/index.php/page/Mac%20vs%20PC http://ginzola.com/index.php/page/20th%20March%202008%2007:44AM Wed, 09 Apr 2008 09:00:00 GMT Ginzola Update Mark Knopfler tour get Ginzola CMS with gufletcher.co.uk In exciting news, the upcoming tour for Mark Knopfler 'Kill to Get Crimson' will feature Guy Fetcher on keyboards as per usual. What is different though is that the whole tour is online. The band have specified that every venue and hotel must be equipped with wireless broadband. Guy normally manages an online tour diary, but this time it wil http://ginzola.com/index.php/page/20th%20March%202008%2007:44AM http://ginzola.com/index.php/page/freereview Fri, 28 Mar 2008 09:00:00 GMT Ginzola Update Ginzola is offering free website reviews to customers based in Devon If you are a business based in Devon, then contact ginzola - info@ginzola.com for a free website review. The offer is open for a limited time and is strictly on a first come first serve basis; so don't delay!What can I expect?A Ginzola review consists of a web expert having a look at your site with a view to increasing the repres http://ginzola.com/index.php/page/freereview http://ginzola.com/index.php/page/URLs%20for%20SEO Thu, 27 Mar 2008 09:00:00 GMT Ginzola Update URLs, Titles and SEO - Technical Tricks When I am asked to review sites and their SEO, one of the first places to look is at the top. The title bar, and the URLs within the site. This article discusses what can be done in a site (programming wise) to improve the site's worth to the search engines. These methods are mainly used for enhancing database driven sites, such as e-commerce shops or conten http://ginzola.com/index.php/page/URLs%20for%20SEO http://ginzola.com/index.php/page/27th%20March%202008%2010:33AM Thu, 27 Mar 2008 09:00:00 GMT Ginzola Update http://www.ginzola.com/rss Ginzola.com is pleased to announce a live RSS feed for the recent blogs and news articles. RSS is one of the features that has been added as standard to the ginzola.com content management system. Clients who come to Ginzola for a web site can now expect to be able to edit their pages online and advertise an rss feed for any categories of web pages. Of course, the RSS fee http://ginzola.com/index.php/page/27th%20March%202008%2010:33AM http://ginzola.com/index.php/page/Menus%20and%20SEO Wed, 26 Mar 2008 09:00:00 GMT Ginzola Update Making Menus Work for Search Engines, Mobiles and More by Daniel Fletcher - www.ginzola.com Behind the scenes, many web designs out there (and that includes some for some large outfits!) use distinctly obstructive coding. That is, obstructive in the sense that their content cannot be easily navigated nor found by search engines. This is a difficult subject to cover in a non specific way, but part http://ginzola.com/index.php/page/Menus%20and%20SEO http://ginzola.com/index.php/page/Content%20and%20SEO Wed, 26 Mar 2008 09:00:00 GMT Ginzola Update SEO, Is your content relevant? by Daniel Fletcher, www.ginzola.com It is not often that a web designer will give away all his/her tricks. It's a bit like giving away a secret recipe; but that's exactly what I will be doing in this blog! The main focus of www.ginzola.comis to add value to people's existing web sites by developing them, either independently or with existing web designers to enable b http://ginzola.com/index.php/page/Content%20and%20SEO http://ginzola.com/index.php/page/26th%20March%202008%2002:35PM Wed, 26 Mar 2008 09:00:00 GMT Ginzola Update Ginzola gets blogging! I will be launching a number of articles over the coming months that chart any particularly interesting technical journeys on the PC or Mac. They are technical in nature, but not technical in speak, and are aimed at providing down to earth information and advice on Web and computing reated topics. The blogs are a response to either technical journeys I have gone on myself an http://ginzola.com/index.php/page/26th%20March%202008%2002:35PM http://ginzola.com/index.php/page/Router%20configuration%20troubleshooting Wed, 26 Mar 2008 09:00:00 GMT Ginzola Update Making a router work properly, quickly and effectively. by Daniel Fletcher This is probably a highly ironic article; since if you need it's advice then you probably can't connect to the Internet! I have installed a large number of routers for friends, family, Clients for all manner of networks. Some of the issues concerning their configuration are very common, but rarely documented unless you know http://ginzola.com/index.php/page/Router%20configuration%20troubleshooting http://ginzola.com/index.php/page/Home%20Routing%20Part%201 Thu, 20 Mar 2008 09:00:00 GMT Ginzola Update Guide to routing for use at home, part 1 - understanding IP When I am visiting a Client site, and I quickly open up a window on my macbook pro to remote control my home pc to retrieve some live information, people are often impressed... Or, when I am on the phone discussing a site change with someone, and they are able to see the changes 'live' on their PC, people are often equally dumbfounded. It http://ginzola.com/index.php/page/Home%20Routing%20Part%201 http://ginzola.com/index.php/page/Home%20Routing%20Part%202 Wed, 19 Mar 2008 09:00:00 GMT Ginzola Update Guide to routing for use at home, part 2 - remote control, web and ftp at home! Assuming you have read part 1 of this blog (or that you already know what a port , IP address and a WAN address is), then how does one use this to one's advantage?What's the aim? The aim, as alluded to in part 1 is to obtain access to information or control of a computer at home or the office. This can be really conven http://ginzola.com/index.php/page/Home%20Routing%20Part%202 http://ginzola.com/index.php/page/12th%20March%202008%2002:50PM Wed, 12 Mar 2008 09:00:00 GMT Ginzola Update Ginzola gets new phone number: 0208 123 2401 The new number is actually linked to a group business Skype account and is therefore the most convenient form of non-geographic telecoms available. For those who do not know Skype, Skype is a computer based VOIP system that allows calls to other Skype users for free. Skype itself is free, but offers a premium service that allows skype to communicate wit http://ginzola.com/index.php/page/12th%20March%202008%2002:50PM http://ginzola.com/index.php/page/PC%20energy%20consumption Mon, 10 Mar 2008 09:00:00 GMT Ginzola Update Musings on the power consumption of Ginzola's web server PC & energy calculations. by Daniel Fletcher www.ginzola.com Ginzola.com has been operational for a number of months now, and I have been developing a number of web sites. A side effect of this activity has been the need to host test sites that are all based on php/mysql somewhere convenient. Since I recently moved over to a macbook pro http://ginzola.com/index.php/page/PC%20energy%20consumption http://ginzola.com/index.php/page/29th%20February%202008%2010:57AM Fri, 29 Feb 2008 09:00:00 GMT Ginzola Update Ginzola launches ecommerce system for paypal and google checkout This week, orbitsound.co.uk and ginzola.com have started extensively testing a new ecommerce platform that has been custom developed for them by ginzola.com. The new platform is completely bespoke, and uses a distinctly modern approach to minimise the effort on the part of the consumer to complete a purchase online. The shopping cart http://ginzola.com/index.php/page/29th%20February%202008%2010:57AM http://ginzola.com/index.php/page/18th%20February%202008%2012:17PM Mon, 18 Feb 2008 09:00:00 GMT Ginzola Update New payment solutions shake up the market... Recently new players have come into the payment gateway market and have really opened up the opportunity to trade online. Google checkout are currently offering rates as low as 1.5% with an additional discount against online (adwords) marketing. For traders looking to sell to the market that do not hold credit cards, payPal is a really useful solution, http://ginzola.com/index.php/page/18th%20February%202008%2012:17PM http://ginzola.com/index.php/page/17th%20February%202008%2005:57PM Thu, 14 Feb 2008 09:00:00 GMT Ginzola Update Ginzola launch ultra simple content management for web sites Ginzola is excited and proud to announce their brand new CMS system. For those not familiar with the term, the Content Management System is designed to allow non-programmers access to their website. The Ginzola system has been custom developed (with use of some open source material) to be as simple as possible to use, yet delivers many f http://ginzola.com/index.php/page/17th%20February%202008%2005:57PM http://ginzola.com/index.php/page/15th%20February%202008%2012:27PM Mon, 28 Jan 2008 09:00:00 GMT Ginzola Update Guy Fletcher (Mark Knopfler, Dire Straits) Launches album online with Ginzola Guy Fletcher has launched his new solo album initially online using a Ginzola build web pre ordering system. The new web site was delivered on time and on budget with the intention of pre-promoting sales to an existing fanbase. Fans were able to register online and pre-order copies of Guy's album and even to leave messag http://ginzola.com/index.php/page/15th%20February%202008%2012:27PM